The Future Laboratory

Trend & Insight Analysis
Written By Lara Piras
 

Deliverables

Trend & Insight Analysis

I have produced macro trends for The Future Laboratory and micro trends for the BUSINESS’S FUTURES INNOVATION PLATFORM LS:N Global for the past eight years.

Working with the brilliant minds at this renowned company makes these projects a pleasure to be involved in. My role involves identifying macro and micro trends, gathering intelligence, and interviewing experts and tastemakers to enhance and localise the research to provide granularity on audiences
and emerging scenes. Extensive desk research is also required to create a comprehensive picture of the dynamics of the brand or concept’s landscape both on and offline.

Lara Piras
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